Jovan White Musk Cologne by Jovan, Jovan white musk by jovan is a timeless classic scent, which was launched in 1990 . This masculine scent is oriental, woody aroma. Jovan white musk is classified as a refreshing scent. Crisp and fresh, this masculine scent possesses a blend of florals and citrus. Jovan white musk is recommended for daytime wear.